The island's constabulary launched its Christmas anti drink-drive push in Douglas on Wednesday.

The campaign has two elements - a radio advert with children carol singing and a graphic poster campaign.

The pictures feature a funeral car, police car, ambulance and taxi, and pose the question: "Who will be taking you home tonight?"

'Not worth it'

The campaign aims to raise awareness of having just a few drinks, to educate drivers that they cannot calculate their alcohol limit and to get motorists to think about the consequences of drink-driving.

Gordon Edwards, road safety manager for the Isle of Man Department of Transport, said: "Motorists who drink and drive are taking a massive risk.

"They risk their own safety, the safety of others in the car and those sharing the road; they risk losing their jobs and their freedom