Today's Friday boss Lord Chadlington wanted to become a priest but went on to build the largest public relations consultancy in the UK, Shandwick, which he sold it in 1998.

He is now in the process of growing a new company Huntsworth, the international public relations company that counts Citigate and Grayling among its brands.

Lord Peter Chadlington talks about moving from religion into PR and describes the differences between public relations and government lobbying.

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