Union leaders have held protests at the Cadbury Club in Bournville
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Events have been held as part of a campaign to ensure Cadbury remains an independent company. In Birmingham city centre, the city's poet laureate Adrian Johnson was writing poems about Cadbury, and people took part in a "mass chocolate-eating". Shoppers in Leominster, Herefordshire - which is home to the firm's Marlbrook factory - were asked to sign a petition organised by the Unite union. The firm is the subject of a hostile takeover by US food firm Kraft. The company's bids have so far been rejected. On Saturday, Legal & General Investment Management, which owns 5% of Cadbury shares, said Kraft's current offer did not meet "the long-term value" of the UK firm. It said the food giant would have to increase its offer if it wanted to win support. The chocolate-eating event in Birmingham's Victoria Square also saw people singing some of Cadbury's best-known advertising jingles, including "Everyone's a Fruit and Nut case". Last month, Unite staged a protest against the takeover attempts at the Cadbury Club in the Bournville area of Birmingham where the company's main factory is.
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